Don't forget about the little ones
/1-min read
In these confined times, families are more united than ever. Precisely for this reason, we must not only focus on our usual target, but on their entire family nucleus. Not surprisingly, the family is the reference group with the most influence on the personality, attitudes, and motivations of the individual.
A study carried out by Facebook IQ in eight countries of the world, indicates that 62% of parents say that they buy more products for their children than their parents bought from them.
That's why we want to propose to you to go one step further and create a value proposition for the youngest to positively evoke the influence that a child can generate in their parents.
And above all, without forgetting the most important thing: for the little ones, cooking is another way of learning, playing, having fun, and educating.
Referents such as McDonald's through its "Family Hub", Pizza Express with its "Piccolo Corner" or Wagamama with its children's menu with a wide variety of Japanese mini dishes, are just some examples of brands that are carrying carry out these types of initiatives successfully:
Create activities and interactive packagings so that children can have fun.
Encourage the purchase of your products with gifts and surprises for the children for when they return to your premises as a family.
Design an online take away or delivery menu made for the youngest.
If you already use Cheerfy, we can help you create your online ordering platform integrated with the rest of Cheerfy's loyalty elements so that we and our children enjoy a little more these days.
Interesting? Get in touch. Always here to talk. #StaySafe
Nacho @ Cheerfy