#4 Cheerfy Bites | Grupo Nomo collaborates with Pils Ferrer on their 15th anniversary | Order & Pay & Delivery

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Grupo Nomo | An exclusive workshop for its Nomo Clan

Today we're talking about one of those actions that are capable of conveying the essence of the brand to consumers with creativity and (very) good taste.

This is the case of Grupo Nomo, which gives us a masterclass following its recent collaboration with Pilsferrer. On the occasion of Nomo's 15-year history, the artist has captured the brand's journey in 3 chapters, each representing a stage that marks its history.


London Calling: The moment when Borja Molina-Martell receives a call from his brother Juan, explaining that he has discovered a new sushi concept in London. Thus, in 2007, Nomo Gracia was born, the origin of the Group's story.

The time is Nao: In their passion for exploring culture, tradition, and gastronomy, the family decides to travel to Japan. There, along with Nao, they discover the secrets of Japanese cuisine, which they later bring to Barcelona. Nao becomes another member of the family, affectionately called "the Japanese brother."

Barcelona 'n' roll: Barcelona is the city where the Nomo story begins. Everything is in motion: rides throughout the city on motorcycles and bustle in the kitchen. The delivery line is also born, to which later the rest of the restaurants in the Costa Brava, Madrid, and Girona will join.


These are the three collages that have been designed as part of this campaign. Through their delivery channel, Nomomoto, consumers can purchase a limited edition of collectible metal boxes with the PilsFerrer x Nomo designs during the month of May.

Pils Ferrer x Clan Nomo

As a way to involve the Nomo community in this initiative, a collage workshop was organized with the artist, exclusively accessible to Native and Mentor members of the Nomo Club, their loyalty program.

Thanks to these kinds of initiatives, we have examples of how to nurture and elevate the Restaurant Digital Experience through such original and special practices where the consumer naturally engages with the brand.

Would you like a better understanding of our latest developments and use cases that we showcase?

I'd be delighted to talk with you!

Paola
Regional Sales

#15 Community News | Goza by Moga launches its loyalty program in Valladolid | Loyalty & Shop

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Obrador de Goya | A loyalty plan inspired by the cinema

Grupo Moga has taken a step forward by integrating its loyalty system into the Goza by Moga brand. This initiative not only marks a milestone in the digitalization of the customer experience but also reflects the group's commitment to excellence in service and the pursuit of consumer satisfaction.

Goza, originally conceived as a Delivery & TakeAway project in the city of Valladolid, has undergone a significant transformation since its inception. Now, with the launch of the Goza Lovers plan, customers have the opportunity to embark on an exciting journey through various levels of loyalty, from Iniciado to the coveted Insaciable status, passing through the levels of Deseoso and Travieso.

Each order not only offers the expected culinary delight but also the opportunity to accumulate points that can be redeemed for exclusive rewards and benefits.

Highlights the diversity of the gastronomic offering provided by Grupo Moga. From fine-dining restaurants such as Aquarium, Rioluz, Gastrobar Sabores, or the newly launched Originario to quick-service options like Pancon and Barra Burrito, the group caters to a wide range of culinary tastes and preferences. This unique combination of establishments allows Grupo Moga to reach a broader and more diverse customer base, solidifying its position as a leader in the culinary scene of Valladolid.

But Grupo Moga's vision does not stop at Goza. With plans to extend digital loyalty to all brand locations, the group demonstrates its ongoing commitment to innovation and service excellence. As expressed by Javier Hernández, Marketing Manager of Grupo Moga, their goal is clear: to continue expanding loyalty and strengthening customer relationships across all their businesses.

In a world where organized dining is gaining increasing importance, initiatives like that of Grupo Moga stand out as inspiring examples of how companies can adapt and thrive in an ever-evolving digital environment.

Would you like a better understanding of our latest developments and use cases that we showcase?

I'd be delighted to talk with you!

Paola
Regional Sales

#31 Product News | Fast Track, Integration with BDP, New Export Documentation

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🏎️💥 Order & Pay: Fast Track

Allow your customers to place orders even faster without the need to pay immediately.

With automatic or anonymous identification. Minimize friction in the ordering process.

🏎️💥

Order & Pay: Fast Track

A smooth ordering dynamic is enabled where payment is not required, and the table account remains open.

The customer can place as many quick orders as they desire.

💳 Cheerfy Pay: Full integration with BDP POS systems

We have added BDP to our portfolio of POS integrations with Cheerfy Pay.

In restaurants utilizing this system, customers will be able to pay whenever they want via QR code, leave a tip, or receive their digital receipt. They can also split the bill among diners by quantity or specific items.

📊

Shop Promotions Dashboards

Those who already use our platform will find updates in the Export section starting next week.

 Detailed information about the fields to be exported will be provided: format, period and number of files, update date, and expanded documentation.

We hope that these new features are helpful. We are already working on what's next!

We will be happy to get your feedback.

Valen
Cheerfy Technology Officer

#14 Community News | Obrador de Goya launches its loyalty program with successful adoption | Loyalty

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Obrador de Goya | A loyalty plan inspired by the cinema

Customer loyalty goes beyond quick service and fine dining. We love to see how pastry & coffee players like Obrador de Goya are joining the trend of consumer experience digitalization.

The fourth generation of bakers leading the brand have decided to take their local experience further by moving into the digital ecosystem with a loyalty system adapted to the needs of their target audience. La Fiesta de Goya allows its members (program participants) to accumulate Goyas with each of their transactions in physical stores. The more Goyas, the better rewards and benefits the consumer can enjoy.

Carmen, the brand's CMO leading the strategy, talks about the positive results obtained during the first weeks since the launch. "We are achieving very positive adoption figures. Now we can know more about our customer and their consumption habits."

With 7 own bakeries and more than 20 franchises, the brand expects to continue expanding the digitalization experience over the next few months, always maintaining the essence of closeness and authenticity that characterizes them.

Craftsmanship and the secret touch of the grandmother remain pillars of their brand identity and are something they will maintain in their digital activations and strategic communications to customers. "We want to maintain the same type of relationship we have with our customers in the digital environment," Carmen confirmed.

Would you like a better understanding of our latest developments and use cases that we showcase?

I'd be delighted to talk with you!

Paola
Regional Sales

#3 Cheerfy Bites | Garden Pizza takes the in-room experience to another level by offering tableside ordering and payment | Order & Pay & Delivery

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Garden Pizza | Optimizing dine-in experience

In a time where surprising the customer with a differential consumption experience becomes increasingly important in their brand consideration, Garden Pizza emerges as a 'place to be.'

With a presence on the Costa Dorada, this gastronomic player aims to take the consumption experience of its customers to another level by eliminating frictions both offline and online.

With a 360º corporate narrative focused on nature and the art of gathering, returning to the roots, all their locations offer spacious, light-filled spaces filled with plants to envelop the diner in an idyllic atmosphere.

The brand has managed to create a delicious gastronomic garden dedicated to enjoyment and disconnection with every bite. To achieve this, they offer their customers the option to order from the table and pay autonomously at the end of the service using QR codes located on their tables.

Features such as batching or aggregation of concurrent orders, the ability to split the bill among diners, leave a tip, or receive a 100% digital receipt, ultimately optimize the service experience by eliminating waits and the constant back and forth of waiters to the tables.

“We are an artisanal pizzeria wrapped in a space where masterful hands and nature come together” they declare from the brand. We wonder, is there anything more natural than letting a good conversation flow without interruptions?

Would you like a better understanding of our latest developments and use cases that we showcase?

I'd be delighted to talk with you!

Paola
Regional Sales

#13 Community News | Casa Dani launches its GastroJuego for all brand enthusiasts | Delivery & Loyalty

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Casa Dani | Their new loyalty program with the same essence as always

If we talk about Madrid's traditional essence, one classic that comes to mind is Casa Dani, born in 1991. Now, the iconic brand is opening a new digital door to connect with its customers. Through Casa Dani's Gastro Game, they propose a gamification experience where each order takes the customer to a new square full of gastronomic adventures.

With 4 levels to overcome: Gran Vía, Retiro, La Latina, and Sol, members of the plan will aspire to become Masters of the Villa. Along the way, they will receive exclusive prizes and surprises while enjoying the best of Casa Dani's cuisine.

For those who don't want to miss the taste of traditional bites, reminiscent of the dishes from our mothers and grandmothers, they can do so at any of their 4 locations in Madrid or through their own delivery channel.

With its authentic and traditional background, cooked slowly over a low flame, the brand is able to convey the warmth and uniqueness of the in-person experience to the digital ecosystem. Casa Dani is a prime example of a well-executed Digital Restaurant Experience.

The brand is clear about it: 'In our house, there's always a hurry and a lot of work to be done, but there's also love for a job well done and smiles that warm the heart.' ❤️

Would you like a better understanding of our latest developments and use cases that we showcase?

I'd be delighted to talk with you!

Paola
Regional Sales

#12 Community News | Digitalization Arrives to Markets: The Case of San Leopoldo | Kiosk, Places, Pay & Loyalty

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Mercado San Leopoldo | 100% Digital Experience

The combination of tradition and technological advancement is made possible through initiatives like that of Mercado San Leopoldo. Under the leadership of Leopoldo Guzmán, an emblematic space in the capital is revived, aiming to energize the gastronomic offering of the Almenara neighborhood with 15 venues that bring together a selection of renowned brands.

In a food market-style setup, La Martinuca, Casa Dani, Juanchos, or Montchis are among the options consumers can find within the market's galleries. Offering a seamless consumer experience, patrons can place, pay for, and enjoy a multi-brand order in a unified manner by ordering from physical kiosks or scanning QR codes located on the market's tables.

For those who don't want to miss the opportunity to experience the culinary variety offered by the market without leaving home, there's a Delivery and Takeaway service available under the same premise: facilitating the multi-brand shopping experience for the customer, even from home.

Furthermore, with every online or offline transaction, customers will automatically become part of the market's loyalty club, promising exclusive benefits and promotions for its members.

Leopoldo Guzmán, one of the founders of the market, spoke about something fundamental for this type of initiative: curating the offering.

Part of the key to success, according to the entrepreneur, is that "we have managed to bring together in one place brands that had never been so close to each other, and to bring to this area of the Tetuán district what they have been offering for years in Chamberí, Centro, and Salamanca."

On the digital front, it's evident that they have a specific solution in place. Places is born with a focus on multi-brand spaces (markets, shopping centers, multi-brand dark kitchens, or even festivals) but in practice, it's much more. Combined with other proposals for process digitization such as the option to order and pay at the table or the integration of all these features into a physical kiosk, it results in an unparalleled user experience.

Would you like a better understanding of our latest developments and use cases that we showcase?

I'd be delighted to talk with you!

Paola
Regional Sales

#11 Community News | Piri Piri launches The Secret Club of Wing Devourers | Loyalty

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Piri Piri | Franfo al Carbon

With a big launch and plastering all over Madrid, Piri Piri strengthens its online presence with its loyalty club, "The Secret Club of Wing Devourers".

This exclusive society of Frango al Carbon lovers rewards customer loyalty with a 5-level system, each providing access to exclusive promotions.

From Huovo to Frango, the highest level, passing through Pichón, Capón, and Gallina, Piri Piri's customers will have the opportunity to immerse themselves in a unique experience with a distinctive storytelling: that of a secret community with all the glam of the elite and the flavor of Frango chicken.

The brand's 5 locations in Madrid also offer delivery and take-away services to make their customers' experience even more complete. Customers can choose from various options on their menu to enjoy authentic Frango chicken.

Piri Piri originates in Madrid and pays homage to Portugal as its root with an encounter between cultures, spices, traditions, techniques, and family recipes to bring forth the passion, creativity, and flavor characteristic of the brand. Here's the video so you don't miss a thing!

Would you like a better understanding of our latest developments and use cases that we showcase?

I'd be delighted to talk with you!

Paola
Regional Sales

#10 Community News | Armando, the Delivery & Take Away project by Familia La Ancha

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Familia La Ancha | Armando

"We are the delivery of homemade and traditional food." This is how they introduce themselves at Armando to demonstrate that Familia La Ancha still knows how to do things right.

Four generations dedicated to the hospitality sector result in an expertise that allows them to provide a service that runs like clockwork even during high-demand moments in the kitchen, maintaining quality and tradition in every dish.

Now, the new wave at the helm of the company goes a step further, transitioning the in-person dining experience to a 100% digital one: Delivery and Take Away. They do so under the Armando brand, featuring La Ancha's flagship dish that gives its name to a new operational vertical in Madrid and Barcelona.

In addition to being one of the most iconic recipes from the brand's restaurants, Armando provides a comprehensive home delivery service where customers can choose from the group's most prominent options, such as the renowned Tortilla de Gabino or the award-winning cheesecake from Fismuler.

Regarding the new business models, one of the leaders of the brand, Nino Redruello, talks about the need to adapt to change: "We have been creating much more functional, strategically intelligent things at a business level." Armando, a brand that emerged during Covid-19 in response to the emergence of new market demands, is an example of this.

The high satisfaction level among customers who try it translates into a high rate of repetition, supported by their own loyalty program, suitable only for #Armanlovers. The Armando Club has four levels: Armanter, Armadicto, Arrasador, and Armavip, promising to reward consumer commitment to the brand with exclusive privileges.

We love being able to observe how traditional groups can adapt to the latest trends in digitization and user experience personalization without losing the essence that characterizes them.

Would you like a better understanding of our latest developments and use cases that we showcase?

I'd be delighted to talk with you!

Paola
Regional Sales

#1 Cheerfy Bites - Grupo Nomo rewards customer loyalty with an exclusive dinner.

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Grupo Nomo | Clan Nomo

February is the month of relationships, and what better way to celebrate than with Grupo Nomo giving a #masterclass on how to democratize and take customer relationships to the next level.

The four founders of the brand organized the most anticipated dinner for members of the Nomo Clan, held at one of their flagship restaurants, Sarrià, and attended by the most loyal customers: those at level 4 or Natives. In addition to getting to know each other and sharing a table with the four founders of the brand, guests had the opportunity to exclusively taste and evaluate the new menu, experiencing a top-notch gastronomic journey as a reward for their loyalty to the group.

Initiatives like this serve as a tangible demonstration of how to use #RDX to make human connections even more authentic and valuable, bridging the gap between customers and brands.

How can one attend the next Clan Nomo dinner?

Anyone interested in experiencing this event in its next edition simply needs to register with the Clan Nomo and start accumulating Nomocoins by progressing through the levels of Confidant, Advisor, and Mentor to reach the Native status.

Grupo Nomo is clear about the strategies within its loyalty plan that yield the best results. "Our customers value the experience and the ability to access exclusive products and spaces more than discounts." This principle has allowed them to enhance their relationship with customers, and after a year of operation, the Nomo Clan has attracted nearly 20,000 customers to its ranks.

Borja Molina-Martell, Grupo

Nomo´s CEO

Borja revealed the essence of their loyalty plan: "The Nomo Clan is the key that grants access to privileges exclusively available to the most loyal members: exclusive gifts, recipes, and even unique experiences such as a Masterclass with our chef, Naoyuki Haginoya."

In essence, we are talking about experiential loyalty beyond the transactional, where the brand's involvement and the intention to provide tangible value to the customer experience are key ingredients to exponentially increase the potential of digitalization tools.

Would you like a better understanding of our latest developments and use cases that we showcase?

I'd be delighted to talk with you!

Paola
Regional Sales

#30 Product News | Concierge, Promotion Dashboards, Service Based Tracking

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🎩 Concierge Card

Distribute the card to hotel concierges, tour guides, etc. so they can promote your restaurants to their customers.

The hotel customer who receives the concierge's recommendation will get a discount every time they use their card in your restaurants.

🎩

Concierge Card

The hotel customer redeems the card with the same operation that you already have in place with Cheerfy Loyalty.

🎩 Concierge Card

The concierge or tour guide will receive a percentage of the sales generated by their clients in money redeemable at your premises.

As always, design the Concierge Card and reward it with your brand attributes!

🎁 

Shop Promotions Dashboards

Evolution of promotions redeemed - total and percentage - by users in your Shops, using the Shop promotion code as a reference.

📱

Tracking Page by Service

Difference by service and language the tracking pages for online orders.

We hope that these new features are helpful. We are already working on what's next!

We will be happy to get your feedback.

Valen
Cheerfy Technology Officer

#29 Product News | Cheerfy Gifts, Last & Kiosk Manual Identification

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🎁 Cheerfy Gifts

Add a new line of income by creating your restaurant gift cards.

Integrated with Cheerfy Shop (online orders) and Loyalty (CRM and loyalty)

⭐ Enterprise Functionality

🎁 Cheerfy Gifts

The gift includes a personalized dedication that will be sent by e-mail.

Available to pay by card, Apple Pay and Google Pay.

⭐ Enterprise Functionality

🎁 Cheerfy Gifts

Configure gifts with one or more uses, gift validity period, and context of use (days, hours, locations).

Personalize the gift email and enrich it with your brand attributes.

⭐ Enterprise Functionality

🎁 Cheerfy Gifts

Design the ticket with your brand attributes.

Choose the information you want to display: product, price, order details.

⭐ Enterprise Functionality

🎁 

Cheerfy Gifts

Simplify the employee's life! The gifts are redeemable using the same operation that you already have in place with Cheerfy Loyalty.

⭐ Enterprise Functionality

💳 Cheerfy Shop: Integration with Last

(menu push)

Inject menus to your Shop from the Last POS central system and update it automatically.

Place orders from the tables with complete solvency!

🔔 

Cheerfy Kiosk: Manual Identification via Email & Phone

Search for vouchers via email and phone.

Allow customers to use their rewards if they cannot find their card or if the kiosk does not have a built-in QR scanner.

We hope that these new features are helpful. We are already working on what's next!

We will be happy to get your feedback.

Valen
Cheerfy Technology Officer

#28 Product News | Order and Pay at the Table, Kiosk Virtual Buzzer, Sales Dashboards

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💳 Order and pay at the table (1)

Allow your customers

- to order as many times as they want

- and to pay at the end

- by scanning a QR

No waiting. And without the constant coming and going of the waiters to the tables, 100% integrated with your CRM and loyalty!

💳 

Order and pay at the table (2)

Personalised home page with the entire digital relationship with the client:

🙋 Order

💳 Pay

❤️ Loyalty

🎁 Rewards

👤 Customer Profile

💳 

Order and pay at the table (3)

Place as many orders as you want, which will be added to the table. And pay at the end or on the spot.

🎨 Custom design

🔢 Multi-brand and multi-restaurant orders

🕗 Dynamic menus

🔗 Batching of concurrent orders

💳 

Order and pay at the table (4)

Pay whenever you want, with the ability to:

➗ Split the bill

💸 Leave a tip

🧾 Receive the digital ticket

⭐ Rate the service

💯 And accumulate points!

💳 Order and pay at the table (5)

Integrated with the point-of-sale, facilitating transparent management for employees.

Supported integrations with Last.app and Revo.works.

🔔 

Kiosk Virtual Buzzer

Order readiness notification via SMS for Kiosk.

It works for single brands, multiple brands and even multiple restaurants in a single order (markets or shopping centres with shared tables among several restaurants).

📈 

New Sales Dashboards

Advanced filtering capabilities based on:

✅ Order status (completed, canceled, etc.)

✅ Channel (Shop, Kiosk, Pay, Loyalty, etc.)

✅ Type of service (delivery, takeaway, venue)

We hope that these new features are helpful. We are already working on what's next!

We will be happy to get your feedback.

Valen
Cheerfy Technology Officer

#27 Product News | Cheerfy App, Agora, Catcher, Dashboards

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📱 

New
Cheerfy App (Home)

Available on Web and App!
Home screen with: design aligned with brand attributes, personal welcome, flexible calls to action (order, pay, booking or loyalty card).

📱 

New
Cheerfy App (Menu)

Customizable menu: customer account, loyalty card, rewards, locations, music lists, orders, social networks And much more!

📱 

New
Cheerfy App (Orders)

Complete customer order history on the brand.

📱 

New
Cheerfy App (Profile)

Customer profile with contact information and preferences. Fully editable.

📈 

New reports: customer recurrence and vouchers

Recurrence analysis of your clients: visits per day, week, or month. Considering ALL activity (payments, orders, reservations, loyalty, Wi-Fi, etc.).
Conversion in the exchange of vouchers, and evolutionary exchanges per campaign or marketing action.

🗂️ 

Segmented export from the Customers section

Ability to directly export a segmented view of the Customers section with its main attributes, in .csv format.

❤️ 

Cheerfy Loyalty: Full integration with Agora POS

Reading loyalty cards and redeeming vouchers directly from the Agora POS terminal. Customer identification via QR or mobile phone.

🚴

Cheerfy Shop: Integration with Catcher

The delivery of your Shop orders is now automatically integrated with Catcher. They join the fleet integrations already available: Glovo, Uber Eats, Stuart, Closer, Acciona, Cabify, etc.

💳 

Cheerfy Pay integrated with Revo: changing tables

Ability to make table changes and have them updated transparently in Cheerfy Pay.

We hope that these new features are helpful. We are already working on what's next!

We will be happy to get your feedback.

Valen
Cheerfy Technology Officer

#26 Cheerfy Product News: Self-Service Kiosks with CRM & Loyalty

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Cheerfy Kiosk 

Self-service kiosks with a "Cheerfy touch"! ✨

Cheerfy Kiosk streamlines the shopping experience, reducing waiting times and minimizing the risk of losing customers due to long queues, especially during peak hours. 🏎️

Moreover, using Cheerfy Kiosk allows for maximizing the average ticket value through suggested selling and contextual, personalized promotions within the digital experience. 💰

Companies like McDonald's have already demonstrated their vast potential, with increases of between 10% and 20% in their average ticket values, as hinted by the brand itself.

Integrated Loyalty

But we wanted to go even further...

Cheerfy Kiosk seamlessly integrates with our CRM and loyalty platform - Cheerfy Loyalty. Your customers will earn points and redeem their rewards. Automatically 😍

Leading restaurant brands see Kiosk as a crucial element in a complete omnichannel strategy, where customers expect a consistent, personalized, and frictionless experience, regardless of the chosen channel at any given moment.

Take Healthy Poke, for instance, whose omnichannel loyalty plan is designed to let their customers "earn Healthy Coins not only when they order traditionally in-store but also through their kiosks (Cheerfy Kiosk) and their own delivery channel (Cheerfy Shop)."

Multi Brand Orders

Do you manage multiple restaurant brands? Or a culinary space with multiple restaurants? Cheerfy Kiosk is for you too.

Kiosk allows you to create an experience where your customers can order from several of your brands simultaneously, like Juicy Brands (multi-brand orders). You can even offer an experience where your customers can order from multiple restaurants - managed by different operators and located in different places - in a single order, like El Mercado de San Leopoldo (multi-restaurant orders)

PS - You can read more about the Kiosk announcement in the recent article from FORBES Spain.

We hope that these new features are helpful. We are already working on what's next!

We will be happy to get your feedback.

Valen
Cheerfy Technology Officer